Learn how to use Twitter to connect with your customers' passions, share their opinions, and find out whats happening in the world right now. Because people are in a discovery mindset when they're on Twitter, open to interacting with new businesses and new people. Twitter gives you access to whats going on in your industry, community, and around the world at that very moment. Use Twitter search to listen to the relevant conversations that are happening and jump in where you can add value. Increase your impact by using Twitter to regularly communicate with your followers and attract new followers. Twitter allows you to follow and interact with people outside of your personal network. Its a great way of joining or even starting discussions with influencers and industry experts to raise the profile of your business and build valuable connections. 

Learning Objectives:

  • Customers discover whats happening right now 
  • Grow your brand awareness 
  • Provide timely customer service 
  • Connect with potential customers, brand advocates, and influencers